Apple’s online store experienced downtime this morning in several countries, including Germany, France, Australia, the UK, and Canada, as the company prepared to launch pre-orders for the Apple Vision Pro in these regions.
Pre-Order Launch Times and Prices
Pre-orders for the Apple Vision Pro will begin at 5:00 a.m. Pacific Time. Here are the local times and prices for the 256GB model, excluding prescription lenses and other accessories:
- Australia – 10:00 p.m. AEST – $5,999
- Canada – 5:00 a.m. PT – $4,999
- France – 2:00 p.m. CEST – €3,999
- Germany – 2:00 p.m. CEST – €3,999
- United Kingdom – 1:00 p.m. BST – £3,499
Product Launch and Demo Opportunities
The Apple Vision Pro will officially launch in these five countries on Friday, July 12. Customers interested in the new device can book a 30-minute demo session at their local Apple Store from the launch date until Thursday, July 18. These demo sessions are recommended for potential buyers to fully understand the capabilities and features of the Vision Pro before making a purchase decision.
Cutting-Edge Technology
The Apple Vision Pro stands out as one of the company’s most sophisticated products, showcasing remarkable advancements in technology and engineering. Prospective buyers are encouraged to visit an Apple Store to experience the device firsthand and gather detailed information about its functionalities. Additional insights can be found in our comprehensive Vision Pro roundup.
Production Limitations
Due to the intricate manufacturing process, Apple plans to produce fewer than 400,000 Vision Pro headsets in 2024, according to analyst Ming-Chi Kuo. Nonetheless, Apple is already working on a more affordable version of the Vision Pro, which is expected to be released in 2025.
Anticipated Compliance with EU Legislation
Apple’s initiative comes in response to new European Union regulations requiring smartphones to have user-replaceable batteries by 2025. The Vision Pro’s design changes, including a new electrically induced adhesive debonding technology, aim to meet these requirements. This innovation will allow users to replace the battery more easily by applying a small electrical charge to dislodge it.
MacReview’s Take
The temporary downtime of Apple’s online store underscores the significant anticipation for the Vision Pro pre-orders in Germany, France, Australia, the UK, and Canada. As Apple gears up to launch this groundbreaking product, customers in these regions are among the first to experience the innovative Vision Pro.
